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Alicia brings over a decade of experience in residential and light commercial interior design to her role as Co-Founder and Creative Director of Morris Lare. Before launching Morris Lare, she spent the last five years as a lead interior designer – designing high-end, custom interiors for homes in Iowa and across the U.S. She holds a Master’s Degree in Interior Design from Iowa State University.

Before returning to Iowa to complete her education in interior design, Alicia lived in Tucson, Arizona and New York City, studying art photography at the University of Arizona and Pratt Institute. During that time, she also completed studies in drawing, sculpture, color theory, art history and graphic design. New York offered exposure to numerous museums, art galleries, antique stores and design shops, providing an informal education in art and decorative art history, design trends, and the world of luxury interiors. Additional travels throughout Europe – and many afternoons spent in castles and art museums – provided further education in world interiors and design history.

Alicia has a passion for the constantly evolving world of interior design, analyzing and applying relevant design trends into her work to meet the needs of her clients. She loves collaborating with clients to create thoughtful interiors and believes strongly in designing spaces that blend comfort, practicality and beauty. She strives to create interiors that are timeless in style, and equal parts chic and comfortable. Her attention to detail and obsession with fine-tuning elements that make good design make her a strong partner in the design process.

MORRIS LARE

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Alicia Held-Morris

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